Diversity is Big Money for Some

Diversity is Big Money for Some. By Casey Chalk.

The [global] market for Diversity and Inclusion was estimated to be $7.5 billion in 2020, according to a report from GlobeNewswire earlier this year, and was projected to reach $15.4 billion by 2026. …

If you haven’t experienced it already, get ready for the stultifying, inconsistent world of D&I (or DEI if you add “equity” to the mix) corporate training. …

One popular video in DEI courses is a Danish TV2 video …

At the end of the video, the moderator asks if anyone is bi-sexual. A lone, long-haired blonde youth awkwardly steps forward, extending a tentative smile. After a brief pause, he is greeted with applause. A voiceover declares, “and we, who acknowledge the courage of others.”

I wonder, though, is announcing who you would prefer to copulate with really that “courageous” in tolerant 2022, when people regularly suffer professional or personal consequences for protesting contemporary sexual mores? And if, on religious, philosophical, or scientific principles, a lonely soul refuses to applaud, how should we describe that person? Is going against the grain in that situation also courageous, or is it bigoted, since, well, they tell us so?

Another popular video in DEI programs was produced by Heinekin, whose advertising arm has cleverly capitalized on finding that special commercial sweet spot: how to both sell their product and carry water for wokedom. In “Worlds Apart: An Experiment,” three pairs of complete strangers are placed in a warehouse to cooperate on building a bar together.

Each pair represents opposite ends of the political spectrum on one of three controversial issues: gender, sexuality, or climate change. Little surprise, those representing the conservative side of these issues are presented as intolerant and bigoted, the man acting as the archetypal patriarchal male declaring “women need to remember that we need you to have our children.”

Once each bar is complete — the pairs becoming friends in the process — each group watches videos of themselves describing their opinions on their designated hot-button issue. Don’t worry, there is a “happy” ending: The man who had asserted there are only two genders admits the errors of his ways to the trans “woman”; the “misogynist” male clinks beers with the black female feminist and declares “down with the patriarchy!” The climate skeptic…well, Heinekin doesn’t spend much time on him, perhaps because he didn’t actually change his mind.

Again, the lesson is clear: DEI doesn’t actually mean promoting a public square where different opinions, even if unpopular, are permitted. It means that those with the wrong opinions are given their opportunity to admit their error, repent, and join the revolution.

The new religion is nauseating.

hat-tip Stephen Neil