Facebook’s Digital Reign of Terror: Social media website rejiggers the rules to rob Trump of almost half of his online traffic

Facebook’s Digital Reign of Terror: Social media website rejiggers the rules to rob Trump of almost half of his online traffic. By Matthew Vadum.

Social media behemoth Facebook launched a full-scale assault on President Donald Trump and conservatives earlier this year that has seen engagement on Trump’s Facebook posts plummet by 45 percent.

The crackdown on conservatives and the Republican Party’s standard-bearer came after a year of unyielding pressure from the mainstream media, politicians, and Facebook employees after President Trump’s stunning electoral upset in November 2016. The Left’s farfetched Russia-Trump electoral collusion conspiracy theory scapegoated Facebook, claiming the website spread Russian propaganda and fake news that helped Trump beat the yet-to-be-indicted Hillary Clinton.

No less a personage from the anti-Trump resistance movement than former President Barack Obama lobbied Facebook’s CEO to play rough and dirty with conservatives. At a poverty conference in South America a few days after the 2016 vote, Obama leaned on a then-skeptical Mark Zuckerberg to do something, presumably to help take his fingerprints off the electoral collusion hoax. …

obama thinking

In McQuillan’s estimation, Obama’s intervention was decisive in getting Facebook onboard with the Left’s program. The company’s business model held that the website was a platform for users, not a provider of content, something over which Facebook had no control or responsibility.

Zuckerberg’s sensible defense was ignored:

These Russians supposedly turned Rust Belt states into Trump country for a pittance.

They reportedly spent a grand total of $1,979 on Facebook ads to supposedly swing Democrat-blue Wisconsin to Trump, according to Senate Intelligence Committee Chairman Richard Burr (R-N.C.). They spent $823 in Michigan and just $300 in Pennsylvania.

The Russians’ money covered “about four-thousands of one percent (0.004%) of content in News Feed, or approximately 1 out of 23,000 pieces of content,” Facebook Vice President and General Counsel Colin Stretch said in a prepared statement for a Senate panel last November.

Zuckerberg’s comment that it was “crazy” to think fake news on Facebook was a significant factor in Trump’s election was not well-received by Facebook employees, the media, and the big players in Silicon Valley.

“What he said was incredibly damaging,” a former Facebook executive reportedly told Wired. “We had to really flip him on that. We realized that if we didn’t, the company was going to start heading down this pariah path that Uber was on.” …

When Zuckerberg eventually caved, he offered a nonsensical justification for turning over Facebook’s newsfeeds to censors, left-wing activists, and the various left-wing fact-checking websites that pretend to be fair and balanced. …

Zuckerberg is infantilizing Facebook’s users whom he apparently believes are too dumb to consume news without his helping hand. ..

PC corporations:

The second largest advertiser in the world, the multinational consumer-good conglomerate Unilever, has threatened to pull its ads from Facebook and Google if the platforms don’t crack down on content the company deems unreliable. “We cannot have an environment where our consumers don’t trust what they see online,” Unilever’s chief marketing officer Keith Weed reportedly said. Concern-trolling, he added that digital media firms have to act before “advertisers stop advertising.”

What happened:

The digital reign of terror that Zuckerberg, an open-borders left-winger who supports Black Lives Matter, recently unleashed on those whose views he disagrees with consisted of a change in the newsfeed algorithm for the third-most visited website in the world. The algorithm selects which stories show up in each user’s newsfeed on the site, which has an estimated 2 billion monthly users. For those who don’t speak computer, Merriam-Webster defines algorithm as “broadly: a step-by-step procedure for solving a problem or accomplishing some end especially by a computer.”

The newsfeed algorithm isn’t some omniscient, politically neutral computer program that somehow randomly or objectively selects what to highlight in newsfeeds. It is controlled by flesh-and-blood human beings in Silicon Valley, a hotbed of leftism. If they change the variables or inputs in an algorithm, they change the results it generates.

hat-tip Stephen Neil