Twitter’s Twisted Twaddle, by Christian Kerr.

Twitter … functions mostly as a digital dunny door on which oddballs can satisfy their urges to scribble.

But that doesn’t stop Twitter taking itself very seriously indeed. Every day of the campaign its media minions have been issuing a whole range of metrics. This has included a “who had had Twitter talking”, a measure of the percentage of Tweets mentioning each party handle, as if that is some indication of voting intention. …

[W]e’re in the age of feelpinions, where facts are an unnecessary restraint. Twitter is subtly conflating the entirely objective utterances of the self-selecting sample of the population that uses its product – many not even old enough to vote – with the supposedly scientific models of the pollsters.

Well said Sir.

hat-tip Stephen Neil